Monthly ArchivesMarch, 2020 - Host2.us

Whether loyalty is a new concept for your company or you’re considering making a greater investment, here’s a guide to finding the right loyalty technology solution to meet your brand’s needs. Define your loyalty program objectives Before you start thinking about program design and setting up demos with vendors, establish what exactly you want from […]

In a world where everything has gone digital, phone support still plays a vital role in providing excellent customer service. According to a recent study, 48% of consumers say they prefer to communicate with companies on the phone. Furthermore, 75% of people say they want human interaction for customer support. Historically, call centers were typically […]

Brands with multiple entities may find it challenging to connect their customers across their entire portfolio. The Francis Ford Coppola family of brands, which includes wineries, restaurants, resorts, and cafes made the investment in loyalty to unify its brands and reward customers for spending and engaging across all touchpoints. Cat Rossi, Senior Director of Brand & Content […]

The change is “part of a routine review,” according to the company said. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Many platforms are already making concessions to help marketers by reducing costs and, in some cases, even suspending billing. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Marketing has evolved into an omnichannel approach. This means you can no longer just go after one channel to succeed. Back in the day, companies like Facebook grew into billion-dollar businesses through one channel. Facebook used email to grow and they did it by having you invite all your contacts to join Facebook. Yelp was […]

In these unconventional times, many work teams are grappling with an unconventional dynamic: fully distributed personnel and remote collaboration. This setup presents a number of challenges, but thankfully we live in a time where technology makes it easier than ever to stay connected and tightly aligned on our work. For B2B agencies like TopRank Marketing, […]

Disaster planning is all about preparing for rare events, whether they’re epidemics, hurricanes, blizzards, wildfires, floods, earthquakes, or some other calamity. Crisis messaging should be a part of any disaster planning so you can communicate effectively with your customers and give them the essential information that they need. Let’s talk about what that should look […]

Today, we are in an unprecedented global emotional event. We’ve had global meltdowns, tragedies, and humanitarian crises before, but this…Read blog postabout:The effect of crisis on customer behavior: How to experiment and get ahead in an economic downturn The post The effect of crisis on customer behavior: How to experiment and get ahead in an […]