Laying a Strong Foundation: 9 Basic Building Blocks of an Effective Martech Stack

Laying a Strong Foundation: 9 Basic Building Blocks of an Effective Martech Stack

A martech stack refers to the range of marketing technologies that digital marketers use to manage campaigns and reach, connect, and engage with customers. In today’s world, technology is always advancing and offering new capabilities and opportunities for marketers. They have to stay on top of the possibilities martech presents to more efficiently and effectively […]

Read More »
March 2020 Round-up: Culture of Experimentation, “Experimentation Works” book, Selecting a Testing Tool, and more!

March 2020 Round-up: Culture of Experimentation, “Experimentation Works” book, Selecting a Testing Tool, and more!

Widerfunnel Experimentation News Round-Up for March is here! There’s been a lot of content around experimentation lately, and I think…Read blog postabout:March 2020 Round-up: Culture of Experimentation, “Experimentation Works” book, Selecting a Testing Tool, and more! The post March 2020 Round-up: Culture of Experimentation, “Experimentation Works” book, Selecting a Testing Tool, and more! appeared first […]

Read More »