Author Archives: host2admin

International SEO: How to avoid common translation and localization pitfalls

Before I started in digital marketing, my career involved quite a bit of foreign language translation work. Since I left that path and started working on websites, I’ve worked on many websites for international businesses in my SEO career. Some have been smaller, operating only in the U.S. and Canada, while others were global enterprises.  […]

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Elevate B2B Marketing News: B2B Gets More Customer Focused, Instagram Adds Lead Forms, Personalization Study, & ChatGPT Plus Launches

Elevate B2B Marketing News: B2B Gets More Customer Focused, Instagram Adds Lead Forms, Personalization Study, & ChatGPT Plus Launches

B2B marketing will be more digital, customer-focused this year [Data] Marketers will spend $6.16 billion on influencer marketing in the U.S. alone during 2023, which would be an increase of 23.4 percent over 2022, while 54 percent of B2B marketers have said that they plan to spend more on customer marketing during 2023 — two […]

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Why Community Is The Last Great Marketing Strategy

Why Community Is The Last Great Marketing Strategy

Why Community Is The Last Great Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast, I interview Mark Schaefer. Mark is a globally-recognized keynote speaker, college educator, marketing consultant, and author of books such as Marketing Rebellion – […]

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