Need to create email marketing campaigns quickly? Try an Agile approach

Need to create email marketing campaigns quickly? Try an Agile approach

Email marketers are constantly asked to do more with less. So, how do you increase campaign frequency and put more advanced email techniques into practice without reducing quality? One way to address both challenges is by adopting an Agile email marketing process. Originally designed to accelerate software development, applying an Agile methodology to email marketing […]

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Top 5 Benefits of Influencer Marketing for B2B Brands

Top 5 Benefits of Influencer Marketing for B2B Brands

Despite that 96% of marketers engaging influencers for marketing deem their programs successful, there are still a very large number of B2B companies evaluating where influencer engagement fits in their marketing mix. After spending the last 8 plus years working on developing influencer marketing strategies, creating pilot projects, implementing campaigns and running ongoing influencer programs […]

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Zoom Vs. GoToMeeting

Zoom Vs. GoToMeeting

A successful meeting depends on a reliable video conferencing platform. Zoom and GoToMeeting both rank near the top of best video conferencing services. But which is better? Both use communication technology that allows teams to access different features and hold a meeting as close to in-person as possible with so many employees working from home. […]

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WhoGoHost Review

WhoGoHost Review

WhoGoHost is a Nigerian web hosting provider. It offers a variety of services, from dedicated cloud hosting to hosting a WordPress site. It’s fair to say that both beginners and experts are the service’s target audience, with varying success levels. It’s not going to be a web hosting provider we recommend at the top of […]

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Facebook changes misinfo rules to allow posts claiming COVID-19 is man-made

Facebook changes misinfo rules to allow posts claiming COVID-19 is man-made

Facebook made a few noteworthy changes to its misinformation policies this week, including the news that the company will now allow claims that COVID was created by humans — a theory that contradicts the previously prevailing assumption that humans picked up the virus naturally from animals. “In light of ongoing investigations into the origin of […]

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Twitter Blue, a $3 monthly subscription service, could be coming soon

Twitter Blue, a $3 monthly subscription service, could be coming soon

Great news for typo-prone tweeters: Twitter Blue, a $2.99 monthly subscription, appears to be coming soon to a Timeline near you. Two weeks ago, researcher Jane Manchun Wong first reported that Twitter’s new subscription service is in the works. But yesterday, Twitter’s iOS App Store listing updated to list Twitter Blue as an in-app purchase, […]

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