Facebook hits pause on algorithmic recommendations for political and social issue groups

Facebook hits pause on algorithmic recommendations for political and social issue groups

With just days to go before the U.S. election, Facebook quietly suspended one of its most worrisome features. During Wednesday’s Senate hearing, Senator Ed Markey asked Facebook CEO Mark Zuckerberg about reports that his company has long known its group recommendations push people toward more extreme content. Zuckerberg responded that the company had actually disabled […]

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Facebook is limiting distribution of ‘save our children’ hashtag over QAnon ties

Facebook is limiting distribution of ‘save our children’ hashtag over QAnon ties

Facebook today confirmed that it will be limiting the distribution of the hashtag “save our children.” Over the past several months, the phrase — and ones like it — have become associated with QAnon. These terms have served to provide a kind of innocuous cover for the popular online conspiracy theory. A spokesperson for the […]

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B2B Marketing News: B2B Content Gating Study, Social Ad Spend Soars, Facebook’s New Playable Ads, & New B2B Marketer Pandemic Response Insights

B2B Marketing News: B2B Content Gating Study, Social Ad Spend Soars, Facebook’s New Playable Ads, & New B2B Marketer Pandemic Response Insights

Do Most B2B Marketers Gate Content? [Study] 64 percent of B2B marketers utilize gated content to obtain prospect and customer information, with some 5 percent always gating their content and 34 percent sometimes using gating, according to recently-released survey data of interest to digital marketers. MarketingProfs Global social media ad spend jumps 56.4% in Q3 […]

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WhatsApp is now delivering roughly 100 billion messages a day

WhatsApp is now delivering roughly 100 billion messages a day

WhatsApp, the popular instant messaging app owned by Facebook, is now delivering roughly 100 billion messages a day, the company’s chief executive Mark Zuckerberg said at the quarterly earnings call Thursday. For some perspective, users exchanged 100 billion messages on WhatsApp last New Year’s Eve. That is the day when WhatsApp tops its engagement figures, […]

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