150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results

150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results

“What you ask me to do is important, but when you ask me to do it has more bearing on whether I choose to comply or not.” — Flint McGlaughlin, Managing Director & CEO, MECLABS Institute (This article was originally published in the MarketingExperiments email newsletter.) One of the fastest ways to increase your performance is […]

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Twitter suspends notorious UK hate preacher for violating abuse rules

Twitter suspends notorious UK hate preacher for violating abuse rules

Twitter confirmed it has temporarily suspended the account of controversial right-wing commentator Katie Hopkins. The move was reported earlier by the BBC. Hopkins, a former MailOnline columnist and presenter on LBC radio, is a veteran of the social media platform, joining Twitter just under a decade ago — and using it to amplify her brand […]

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