Whatever Happened to the Buzzword “Content Marketing?”

Whatever Happened to the Buzzword “Content Marketing?”

Remember when “content marketing” was the buzzword of the day? You literally couldn’t walk into a digital marketing meeting without someone bringing up the term. And, at one point, it seemed like all major brands were turning into publishers, churning out digital content at a prodigious pace. So what happened? Today, most of the buzz surrounding “content […]

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With kids and adults staying at home, are virtual worlds ready for primetime?

With kids and adults staying at home, are virtual worlds ready for primetime?

We’ve been diligently following the development of virtual worlds, also known as the “metaverse,” on TechCrunch. Hanging out within the virtual worlds of games has become more popular in recent years with the growth of platforms like Roblox and open-world games like Fortnite, but it still isn’t a mainstream way to socialize outside of the […]

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