Monthly ArchivesMarch, 2020 - Host2.us - Page 16

The key to driving incremental sales combines segmented bidding strategies, contextualizing ACoS metrics and proper campaign structure. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

A quick round up of the latest marketing technology news and announcements. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

More vertical marketplaces are dotting the B2B landscape There are more than 70 B2B vertical industry marketplaces today comprised of over 13 industries, and due largely to millennial business buyers, the number is expected to grow, according to recent-released report data. Digital Commerce 360 3 Secrets To B2B Marketing Success: Winning Inside To Win Outside […]

Survey finds U.S. consumers want severe financial penalties for retailers that don’t protect review integrity. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

We should aim to find ways to garner high conversion rates without always relying upon gimmickry. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Perficient Digital study: snippets are ‘click-neutral’ and ads steal from no-clicks Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Digital analytics give insights into customer behaviors, preferences, and interests. They allow you to see how your marketing is performing and what customers are responding to, which will inform how you tweak and optimize your current campaigns and plan your future ones. Taking action on your data is what makes for more impactful and successful […]

The best way to determine the effect of an automation like RSAs is to test them with a Campaign Experiment, a feature available in both Google and Microsoft ad platforms. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Selection teams should focus on their own user stories rather than generic vendor reference implementations. MarTech West speaker Tony Byrne will host a workshop on purchasing strategies April 15. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!