Digital Marketing News: Micro-Influencers See Rising Engagement, Marketers Turn to SEO During Crisis, YouTube Launches Shorts, & 4 New Pandemic Marketing Reports

Digital Marketing News: Micro-Influencers See Rising Engagement, Marketers Turn to SEO During Crisis, YouTube Launches Shorts, & 4 New Pandemic Marketing Reports

SEO will be a primary focus for marketers during the downturn, says survey Search Engine Optimization (SEO) is poised to see increased budget spending during the pandemic, according to recently-released survey results, also showing that organic and paid search were the two top performing channels among multiple industries during 2019. Marketing Land ANA: Most Brands […]

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The Path to CX Excellence

The Path to CX Excellence

This is a syndicated post, view the original post here Everything has changed with how consumers now engage with brands. Oracle calls this the “Experience Economy,” where customers are the true innovators, not brands nor the enterprise. Why does this matter? This is because technology has empowered customers to discover and engage with brands in the way […]

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How ‘Warming up Your Readers’ Helped One Blogger Earn More than $28,000

How ‘Warming up Your Readers’ Helped One Blogger Earn More than $28,000

The post How ‘Warming up Your Readers’ Helped One Blogger Earn More than $28,000 appeared first on ProBlogger. This post is based on episode 117 of the ProBlogger podcast. Over the past four weeks I’ve talked about the four stages of warming up your readers and turning them into raving fans: 1.           Getting the word out about […]

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