Facebook pulls ‘pseudoscience’ from its list of targeted ad categories

Facebook pulls ‘pseudoscience’ from its list of targeted ad categories

Even as Mark Zuckerberg touted the “hundreds of thousands of pieces of misinformation related to COVID-19” that the site had pulled in recent months, Facebook continued to offer targeted ads classified as “pseudoscience.” It was an odd choice from a social network so publicly declaring its own campaigns to remove junk science amid a global […]

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Should B2B Marketers Embrace Ephemeral Content?

Should B2B Marketers Embrace Ephemeral Content?

One great thing about being a young Gen X’er: There was no social media during my junior high and high school years.  Young millennials weren’t so lucky. They chronicled their adolescence in excruciating detail on Myspace, Facebook, YouTube and Twitter, every half-formed thought and laundry-detergent-eating stunt preserved forever. So it’s no surprise that the youngest […]

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