Instagram ‘pods’ game the algorithm by coordinating likes and comments on millions of posts

Instagram ‘pods’ game the algorithm by coordinating likes and comments on millions of posts

Researchers at NYU have identified hundreds of groups of Instagram users, some with thousands of members, that systematically exchange likes and comments in order to game the service’s algorithms and boost visibility. In the process, they also trained machine learning agents to identify whether a post has been juiced in this way. “Pods,” as they’ve […]

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Why B2B Marketers Should Give a DAM: Top Tips on Digital Asset Management

Why B2B Marketers Should Give a DAM: Top Tips on Digital Asset Management

Why should B2B marketers give a DAM? When that DAM is digital asset management, you’re looking at a system that will improve all forms of online marketing, whether it’s B2B influencers, social, search, content, video or always-on marketing. It’s also one of the top investments an organization can make for successfully leveraging a digital environment […]

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Get insights and take action on changing customer behaviorGet insights and take action on changing customer behaviorDirector of Product Management, Analytics, Insights and Measurement

Get insights and take action on changing customer behaviorGet insights and take action on changing customer behaviorDirector of Product Management, Analytics, Insights and Measurement

With free measurement tools from Google, you can get insights into how customer behavior has changed due to COVID-19 and then take action to update your marketing strategy. Read more to learn about how to get started, and for specific tips to help your business navigate the coming months. Understand the impact of your Google […]

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