Google: Still ‘early days’ for performance advertising on YouTube

Google: Still ‘early days’ for performance advertising on YouTube

On its fourth-quarter 2018 earnings call, the company noted YouTube’s contributions to revenue growth and cited performance formats and YouTube TV initiatives as areas of future growth. The post Google: Still ‘early days’ for performance advertising on YouTube appeared first on… Please visit Marketing Land for the full article. Build your free WordPress website with […]

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Facebook now lets everyone unsend messages for 10 minutes

Facebook now lets everyone unsend messages for 10 minutes

Facebook has finally made good on its promise to let users unsend chats after TechCrunch discovered Mark Zuckerberg had secretly retracted some of his Facebook Messages from recipients. Today Facebook Messenger globally rolls out “Remove for everyone” to help you pull back typos, poor choices, embarrassing thoughts, or any other message. For up to 10 […]

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How The Motley Fool leverages experimentation as a growth strategy: A case study

How The Motley Fool leverages experimentation as a growth strategy: A case study

Company: The Motley Fool Industry: Media; Financial Services Business Model: Premium Service Subscription Experimentation Champion: Nate Wallingsford, Head of U.S….Read blog postabout:How The Motley Fool leverages experimentation as a growth strategy: A case study The post How The Motley Fool leverages experimentation as a growth strategy: A case study appeared first on WiderFunnel Conversion Optimization. […]

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For Our Marketing Team, These 7 Super Awesome Commercials Are Big Winners

For Our Marketing Team, These 7 Super Awesome Commercials Are Big Winners

It’s an absolute phenomenon. According to the sacred laws of modern television, digital, and on-demand viewing, consumers spend a whopping 364 days a year actively avoiding advertising and marketing messages. From strategic bathroom breaks and the embracing of alternative, bingeable entertainment channels to the installation of ad-blockers, consumers want to avoid unsanctioned commercial interruptions—whenever and […]

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