Monthly ArchivesAugust, 2020 - Host2.us - Page 6

We look at just one surprising finding from our Forecast 2021 poll. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Content Marketing continues to be a driving force behind meaningful B2B marketing that powers marketing and business growth. According to research by HubSpot, 70% of marketers actively investing in content marketing  and there’s no sign of a slowdown, especially as SEMrush research has found, marketers are focused on using content to generate more quality leads […]

Success in marketing or sales depends upon empathy. In episode 72 of the Inspired Marketing Podcast, Relationship One spoke to Lance Osborne, Director of Demand Generation for the Global Research division of Wiley Publishing, about that very topic. First empathy and then immersion During the interview, Osborne emphasized that marketers should first understand their customers […]

On the Fly is our video series with small bites (two mins or less) of marketing and customer experience advice and training from experts, given to you during the current disruption. Welcome to episode 30 with CX expert and CEO/Founder of Experience Investigators, Jeannie Walters. Customer demand has shifted quickly and dramatically in the last […]

If you’ve ever done SEO, you know how good it feels to see your rankings go up. You put a ton of hard work into moving up in the SERPs and it finally pays off. But then the unexpected happens. Your rankings drop. Few things in SEO are more discouraging than a fall in the […]

In discussions of ethically dubious social networks, Facebook is the usual reference choice. But spare a thought for subscribers of InterNations, a Munich-based social networking community for expats, who have found themselves unable to obtain refunds for full-year payments charged in the middle of the coronavirus crisis. InterNations has operated an expat networking experience since […]

Performance management software is used to evaluate employees and ensure that they’re meeting job requirements. These tools make it easy for managers and organizations to create clear job descriptions, recruit the right personnel, and train their staff properly. Historically, managers would rate employee performance during an annual or quarterly review. This typically involved a face-to-face […]

New certification will soon become a must-have third party approval. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Empowering teams to analyze their current work can uncover bottlenecks that help everyone work more efficiently to complete projects. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The Most Significant Challenges to B2B Brand-Building Unclear strategy, performance measurement unsurety, low priority brand-building and foggy messaging are the leading brand reach amplification challenges faced by B2B marketers, according to recently-released survey data of interest to digital marketers. MarketingProfs ‘You get 2 seconds to engage consumers online’: Mars neuroscientist shares key findings Digital marketers […]