Snapchat to take on TikTok with a new music-powered feature rolling out this fall

Snapchat to take on TikTok with a new music-powered feature rolling out this fall

Snapchat is taking aim at TikTok. The company announced today it will begin testing a new feature that lets Snapchat users set their Snaps to music, similar to TikTok’s app. The feature may allow Snapchat to capitalize on the fracturing of the TikTok audience, who have been exploring alternative apps as the Trump administration weighs […]

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20 B2B Influencer Marketing Pros to Follow from Top Brands

20 B2B Influencer Marketing Pros to Follow from Top Brands

Recently we published the 2020 State of B2B Influencer Marketing report after surveying hundreds of B2B marketers about their experiences, best practices, tools, budgets and plans for the future. In an environment where B2B marketing is decidedly digital and marketers are hard pressed to squeeze more productivity out of fewer resources, credible information about marketing […]

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