This subscription social network is happy to be an Albatross in a pandemic

This subscription social network is happy to be an Albatross in a pandemic

In discussions of ethically dubious social networks, Facebook is the usual reference choice. But spare a thought for subscribers of InterNations, a Munich-based social networking community for expats, who have found themselves unable to obtain refunds for full-year payments charged in the middle of the coronavirus crisis. InterNations has operated an expat networking experience since […]

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Best Performance Management Software

Best Performance Management Software

Performance management software is used to evaluate employees and ensure that they’re meeting job requirements. These tools make it easy for managers and organizations to create clear job descriptions, recruit the right personnel, and train their staff properly. Historically, managers would rate employee performance during an annual or quarterly review. This typically involved a face-to-face […]

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B2B Marketing News: Top B2B Brand-Building Challenges, Online Engagement Gets Just 2 Seconds, Facebook’s New Paid Event Options, & Google’s Shared Ad Budgeting

B2B Marketing News: Top B2B Brand-Building Challenges, Online Engagement Gets Just 2 Seconds, Facebook’s New Paid Event Options, & Google’s Shared Ad Budgeting

The Most Significant Challenges to B2B Brand-Building Unclear strategy, performance measurement unsurety, low priority brand-building and foggy messaging are the leading brand reach amplification challenges faced by B2B marketers, according to recently-released survey data of interest to digital marketers. MarketingProfs ‘You get 2 seconds to engage consumers online’: Mars neuroscientist shares key findings Digital marketers […]

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