Make the Most of Your Customer Data

Make the Most of Your Customer Data

It’s every marketing professional’s dream to turn customer data into actionable insights that inform their campaign efforts. Recent research from Forrester (as shown in the infographic below) found marketing leaders wish to use data to help: Build long-term customer loyalty Provide insights into customer behavior Create a seamless cross-channel experience Contextually personalize customer interactions Good […]

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Best POS Systems

Best POS Systems

Some years ago, POS systems were a luxury reserved for only big enterprise businesses.  Thankfully, not anymore.  Today, there’s an abundance of options to go round for companies of all sizes. But, with too many options came a new challenge: Choosing the best POS system that’s right for your business is now an uphill battle.  […]

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