Extend the reach of your site personalization in Google OptimizeExtend the reach of your site personalization in Google OptimizeSenior Product Manager, Google Optimize

Extend the reach of your site personalization in Google OptimizeExtend the reach of your site personalization in Google OptimizeSenior Product Manager, Google Optimize

Personalization features in Google Optimize help businesses customize sites so their customers can find exactly what they’re looking for, when they’re looking for it. For example, marketers can display a special promotion on their site for all visitors, or provide product recommendations based on customers’ previous purchase behavior. Multi-page experiences in Optimize help you more […]

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The future of media and entertainment: Tackling digital transformation through experimentation

The future of media and entertainment: Tackling digital transformation through experimentation

Media and the ways we engage with it are constantly evolving. The way we discover new media, the way we…Read blog postabout:The future of media and entertainment: Tackling digital transformation through experimentation The post The future of media and entertainment: Tackling digital transformation through experimentation appeared first on WiderFunnel Conversion Optimization. Build your free WordPress […]

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Content Marketing Plus Email Marketing: Synergies, Optimizations, and Trends

Content Marketing Plus Email Marketing: Synergies, Optimizations, and Trends

As a 13-year veteran of content marketing, I’m biased, but I think it’s fair to say that content marketing is a powerful way to: Demonstrate that your company is composed of experts in their field Start, shape, and contribute to valuable and important industry conversations Help your customers maximize their positive outcomes and avoid negative […]

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