Atlassian’s HipChat and Stride to be discontinued, with Slack buying up the IP

Atlassian’s HipChat and Stride to be discontinued, with Slack buying up the IP

HipChat, the workplace chat app that held the throne before Slack was Slack, is being discontinued. Also being discontinued is Atlassian’s own would-be HipChat replacement, Stride. News of the discontinuation comes first not from Atlassian, but instead from a somewhat surprising source: Slack CEO Stewart Butterfield. In a series of tweets, Butterfield says that Slack […]

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Marketing Day: Google’s AI services get a boost, LinkedIn overhauls Campaign Manager, & more

Marketing Day: Google’s AI services get a boost, LinkedIn overhauls Campaign Manager, & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Google’s AI services get a boost, LinkedIn overhauls Campaign Manager, & more appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website […]

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Product Pages Tested: How carefully pinpointing customer anxiety led to a 78% increase in conversion

Product Pages Tested: How carefully pinpointing customer anxiety led to a 78% increase in conversion

The following research was first published in the MECLABS Quarterly Research Digest, July 2014.  Product pages are a staple in nearly every business website in existence. Oftentimes, they represent the final hurdle before a prospect clicks “add to cart” or fills out your form. Therefore, if we can improve the performance of these key pages, […]

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