Author Archives: host2admin

3 ways retailers can build customer loyalty through a frictionless and flexible approach

3 ways retailers can build customer loyalty through a frictionless and flexible approach

Consumers’ choices and expectations are changing due to shifts in their shopping behaviors. Since the COVID-19 outbreak, a McKinsey report found that three out of four consumers changed stores and brands. They spent less money on discretionary items like clothing and more on “essentials” like home furnishings. The same report also noted that half of […]

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Personalize customer experiences in real-time with Oracle Infinity Behavioral Intelligence

Personalize customer experiences in real-time with Oracle Infinity Behavioral Intelligence

The customer experience (CX) professional’s imperative What’s a CX professional supposed to do? Focus on the customer. Create delightful experiences for them. Personalize those experiences. Send relevant and helpful messages––and send them at the right time. But don’t send too many. Automate it all. And do it now. These things help us get the customer […]

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Florida’s ban on bans will test First Amendment rights of social media companies

Florida’s ban on bans will test First Amendment rights of social media companies

Florida governor Ron DeSantis has signed into law a restriction on social media companies’ ability to ban candidates for state offices and news outlets, and in doing so offered a direct challenge to those companies’ perceived free speech rights. The law is almost certain to be challenged in court as both unconstitutional and in direct […]

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