Monthly ArchivesSeptember, 2022 - Host2.us - Page 6

It’s no secret that Google’s helpful content update has caused quite a stir in the SEO community. While Google’s emphasis on “people-first” content may have come as a surprise to many content creators, users (and many SEO professionals) have been craving this change since the gain in popularity of the pre-recipe life stories that trended […]

Weekend Favs September 17 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound […]

Let’s be honest: Consistent content creation can be a huge pain. Trust me, I know. After blogging on a near-daily basis with well over 4,000 posts to my name, I’ve encountered just about every roadblock you can possibly imagine. From crushing cases of writer’s block to digging for topics that make readers tick, there’s no […]

Picture this: It’s mid-December and you’re on a road trip through Florida. A man stands on the side of the highway, holding a sign and pointing his thumb skyward. “To Jacksonville,” it reads, plainly indicating his intentions. Without a second thought, you keep driving and think of the hitch-hiker not once again. What if the […]

Why Your Business Needs an Automated Lead Management System written by Editor read more at Duct Tape Marketing How many leads and customers are you missing every day by not installing an automated Lead Management System? But, I get it, there are just so many places and platforms to keep tabs on today. People have […]

We recommend Nextiva or RingCentral for most businesses because of their comprehensive list of features that cater to virtually any communication need. Save up to 27% on a Nextiva plan, or try RingCentral free for 15 days. After spending eight weeks researching, testing, and evaluating multiple office phone systems, we narrowed our list to 28 […]

If you’re waiting for search ad spending to slow down any time soon, you’ll be waiting a while. A new report shows that CTV, linear TV, and video are the most vulnerable when it comes to cutting ad budgets. In the US, Google dominates the search ad market, holding steady at about 56.1% of the […]

Cannes Lions Issues Annual Creativity Report The Cannes Lions International Festival of Creativity recently published its annual creativity report, showcasing 76 pages of branded marketing and communications trends from this year’s event, which for the first time featured dedicated B2B marketing categories in the form of 11 Cannes Creative B2B Lions awards. MediaPost Instagram remains […]

B2B companies planning for the rest of 2022 have a unique set of circumstances to consider:  Funding has dried up. Mid-term election season is driving up engagement costs. Benchmarks from the last couple of years are less than reliable. We’re in a very tricky time for B2B advertising. In this post, I’ll lay out some […]

There are so many SEO tools at your disposal today. With digital marketing growing every day, the industry has to adapt quickly. So, the tools you use should help you work smarter and not harder. Keyword research and SEO strategy are foundational pieces of your marketing plan. It’s all part of your workflow to draw […]