Daily ArchivesJanuary 3, 2019 - Host2.us

Real-world behavioral tests are an effective way to better understand your customers and optimize your conversion rates. But for this testing to be effective, you must make sure it is accurately measuring customer behavior. One reason these A/B split tests fail to give a correct representation of customer behavior is because of validity threats. This […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

While Facebook continues to repair its image with consumers disenchanted with the social network’s role in disseminating misleading or false information and mishandling their personal data, it’s ironically been finding some traction for its enterprise-focused service, Workplace. Today, the company announced that it has added another huge company to its books: Nestlé, the coffee, chocolate and […]

Social media has become a primary conduit for getting the word out, in some cases proving to be an even stronger force for publicity than more traditional media outlets and paid advertising, and so today, a company that has grown its business around public relations services has acquired a social media management company to make […]

The post Explore, Experience, Engage: 6 Top Digital Marketing Trends for 2019 appeared first on Online Marketing Blog – TopRank®. Build your free WordPress website with Host2.us free hosting today!