We Analyzed 5,860,631,392 Articles From 64 Countries. Here’s What Facebook Loves!

We Analyzed 5,860,631,392 Articles From 64 Countries. Here’s What Facebook Loves!

Facebook reach has continually declined over time. Nowadays everyone tells me there is no point in even sharing content on Facebook. But you know what? You can still generate traffic from Facebook. Yes, traffic has declined. Even so, in the last 31 days, I’ve generated 20,420 visits from Facebook. That’s not too shabby considering I’m […]

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Business evolution happens in experimentation sprints: Insights from André Morys, GO Group Digital

Business evolution happens in experimentation sprints: Insights from André Morys, GO Group Digital

But transformative change really happens in sprints. That’s because experimentation is the agile approach to business evolution. When it comes…Read blog postabout:Business evolution happens in experimentation sprints: Insights from André Morys, GO Group Digital The post Business evolution happens in experimentation sprints: Insights from André Morys, GO Group Digital appeared first on WiderFunnel Conversion Optimization. […]

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The Foundation of Effective PPC: Quality, Relevant, Best-Answer Content

The Foundation of Effective PPC: Quality, Relevant, Best-Answer Content

While digital advertising has been a valuable and important content marketing tactic for some time, in the age of “content shock,” near-constant algorithm tweaks, and voice search—it’s taking on a more pivotal role in many content marketing strategies. In fact, Nielsen’s inaugural CMO Report 2018 found that 82% of marketers expect to increase their digital […]

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Political anonymity may help us see both sides of a divisive issue online

Political anonymity may help us see both sides of a divisive issue online

Some topics are so politically charged that even to attempt a discussion online is to invite toxicity and rigid disagreement among participants. But a new study finds that exposure to the views of others, minus their political affiliation, could help us overcome our own biases. Researchers from the University of Pennsylvania, led by sociologist Damon […]

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Why Content Marketers Everywhere Need to Get Down with User-Generated Content

Why Content Marketers Everywhere Need to Get Down with User-Generated Content

Authenticity: it’s treasured, but in short supply. TopRank Marketing CEO Lee Odden had it right when he wrote recently that trust in marketing is at risk. The statistics speak for themselves: Edelman’s 2018 Trust Barometer reflects a general lack of credibility for businesses, and one poll from HubSpot found “marketer” to be among the least […]

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259: How This Home Cooking Blogger is Replacing Her Lawyer Income with Her Blogging Income

259: How This Home Cooking Blogger is Replacing Her Lawyer Income with Her Blogging Income

The post 259: How This Home Cooking Blogger is Replacing Her Lawyer Income with Her Blogging Income appeared first on ProBlogger. How a Lawyer’s Home Cooking Blog is Helping Her Replace Her Law Income Libby Hakim features in the fourth episode of our Blogging Breakthroughs series, where listeners share stories about traffic, income, mindset, and […]

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It’s time for Facebook and Twitter to coordinate efforts on hate speech

It’s time for Facebook and Twitter to coordinate efforts on hate speech

Since the election of Donald Trump in 2016, there has been burgeoning awareness of the hate speech on social media platforms like Facebook and Twitter. While activists have pressured these companies to improve their content moderation, few groups (outside of the German government) have outright sued the platforms for their actions. That’s because of a […]

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