Patreon acquires Kit to let creators bundle merch in subscriptions

Patreon acquires Kit to let creators bundle merch in subscriptions

If content creators want to sell pricier monthly content subscriptions, offering stickers, pins, signed photos, or t-shirts can convince fans to pay a higher fee and keep them loyal with a physical connection. That’s why patronage platform Patreon just acquired Kit, a startup building a merchandise logistics backend so creators don’t have to fiddle with […]

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Evangelizing experimentation: A strategy for scaling your organization’s test and learn culture

Evangelizing experimentation: A strategy for scaling your organization’s test and learn culture

Communications—like experimentation—is an iterative process. You’ll need to revisit each part of the communications framework (inspiring, informing, involving, and iterating)…Read blog postabout:Evangelizing experimentation: A strategy for scaling your organization’s test and learn culture The post Evangelizing experimentation: A strategy for scaling your organization’s test and learn culture appeared first on WiderFunnel Conversion Optimization. Build your […]

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How to Drive More Traffic to Your Website with These 10 Lead Generation Strategies

How to Drive More Traffic to Your Website with These 10 Lead Generation Strategies

Many businesses seek my advice. Throughout the years, I have seen many common problems marketers and business owners across various industries encounter. But one thing I’ve been seeing frequently lately, so I thought it was time for me to address it. Many brands are focusing all their efforts on getting higher conversion rates. Don’t get […]

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