Monthly ArchivesMay, 2018 - Host2.us - Page 5

Are you looking to hire a link-building company? Contributor Julie Joyce recommends reviewing search engine guidelines before talking to service providers so you know which questions to ask and when to walk away. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Brand bidding is often touted as a hotly debated topic in paid media. That said, a cursory glance will reveal that the typical advice given by PPC experts is to bid on it, without exception. But the question is whether this is good advice or just self-serving.  Let’s look at each of the main arguments for […]

Influencer marketing is booming with B2B and B2C brands big and small dipping their toes in the water. And it’s certainly not hard to see why. From declining consumer trust to content overload to near-dead organic reach on social channels, working with influencers enables brands to build credibility, authority with existing and new audiences, as […]

The group, composed of multiple ad organizations, has released new guidance for political advertisers and a PoliticalAd icon for ads that comply. The post Digital Advertising Alliance’s new ‘PoliticalAd’ icon will identify online political ads that meet new guidelines appeared… Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us […]

In the first of a six-part series on negative SEO and its effect on links, content and user signals, contributor Joe Sinkwitz sets the tone by dispelling myths and providing definitions of key concepts. The post What negative SEO is and is not appeared first on Marketing Land. Please visit Marketing Land for the full […]

Instagram today introduced a way to mute accounts, giving users a way to continue following accounts without seeing their posts all the time. Muted accounts will not be made aware that they’ve been muted, and users can unmute accounts at any time. Users can still see posts on the muted account’s profile page and get […]

Open up a new tab in your browser and go to the homepage of your blog. What do you see? There’s a good chance you see your most recent posts. This is, after all, what most WordPress themes default do. And if you’ve been blogging for a long time, it might be how you expect […]

A sales page lies at the end of the conversion path. When a prospect arrives on that page, it’s the result of a lot of planning and hard work. So the next part really sucks. Because most of those visitors will leave the page without buying anything. Fortunately — a small silver lining — there […]

Have you upgraded to Lighthouse 3.0 yet? If not, here is what is new and great in the new version of Google’s tool for web developers. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!