Monthly ArchivesMarch, 2018 - Host2.us - Page 12

Not everyone has unlimited funds for a marketing budget. Even those of you with a high bank balance shouldn’t dump every dollar into marketing without a plan. I understand how much you want to promote your business, but you need to come up with ways that efficiently accomplish this. You don’t need to spend tons […]

In my recent blog post I shared with B2B marketers 5 Steps to Content Marketing Success in 2018 and the ultimate key to success: a documented strategy. But would you be surprised if I tell you that only 35% of organizations measure the return on investment (ROI) of its content marketing efforts? This is according […]

McDonald’s Flipped Its Famed Golden Arches for International Women’s Day – McDonald’s made a major play to celebrate International Women’s Day this year, taking its famed golden arches and turning them upside down across social media and at an owner-operated location in Lynwood, Calif. The effort is getting both kudos and criticism as a marketing ploy. Of […]

 “Facebook has played at times a negative role in the political discourse,” according to Facebook co-founder and Mark Zuckerberg’s Harvard roommate Chris Hughes. “The algorithms are not neutral,” he said today at a Bloomberg Beta event promoting his new book Fair Shot: Rethinking Inequality and How We Earn. Mentioning “the filter bubbles” and… Read More Build […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google bringing AMP benefits to web standards, musicians on Google Posts & Google Lens rollout appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your […]

Search Engine Watch sister publication ClickZ recently launched an innovative new series of buyers guides, created with the aim of cutting through the complexity of the martech landscape to help our readers make better decisions about vendors. The first in the series is dedicated to bid management platforms. With more than $90 billion spent on paid search in 2017, these software […]

Sometimes I feel like I’m asked this question more often than people Google it. If you have a self-hosted website (or are about to start one), you’ll probably want to know the answer too: Which is the best blog hosting solution? There are plenty of answers to this question. Check out the web hosting services […]

It’s happened to the best of us. You return from lunch, pull up your AdWords account, and hover over a keyword only to realize you have a Quality Score of just three (ooof). You scan a few more keywords, and realize some others are sitting at fours, and you’ve even got a few sad twos. […]

 Over two years after leaving Aol (now known as Oath) back in September 2015 to build a new startup, serial entrepreneur Ryan Block, with co-founder Brian LeRoux, is finally taking the wraps off the new venture: Begin, an intelligent app designed to help you keep track of things that you have to do, and when […]

The following is a sponsored post. I love working with Staples. It’s important you know that my words are my own and that they pay for the opportunity to reach you, not to impact my opinions. The reason I love Staples comes from when I was younger. I used to run a greeting card business […]