Snapchat bulks up location-based ad targeting & launches in-store analytics tool

Snapchat bulks up location-based ad targeting & launches in-store analytics tool

Advertisers can now target ads based on a radius around a specific geographic point, or a location type — like a beach, movie theater, or university. The post Snapchat bulks up location-based ad targeting & launches in-store analytics tool appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free […]

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How the Customer Experience is Powering the Fastest Growing Brands

How the Customer Experience is Powering the Fastest Growing Brands

A form of this article originally appeared on Stitch Labs. Stitch Labs is a purpose-built inventory management software to help brands improve customer experience and scale efficiency. Download the original guide here. When we talk about the future of retail, industry news is abuzz with the idea of brands creating experiences for their customers. Consumers […]

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What is a Reputation Management System & Do You Need One?

What is a Reputation Management System & Do You Need One?

Most Marketers today are looking at new ways to improve brand advocacy through online crowd sourcing platforms. These platforms can be classified under one of the following: 1.    Online Review Communities: With the growth of ecommerce platforms, reviews from other buyers/users today plays a big part in a prospect’s buy decision. Prospects are expected to […]

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