Author Archives: host2admin

Digital Marketing News: Facebook’s User Ratings & Groups Pixel, Google’s Ad Strength Tool, & Surprising Gen Z Survey Findings

Digital Marketing News: Facebook’s User Ratings & Groups Pixel, Google’s Ad Strength Tool, & Surprising Gen Z Survey Findings

Facebook moves to rate users on trustworthiness: report Facebook has started assigning users a reputation score. Will the new user trustworthiness rating system, which has been refined over the past year, see eventual digital marketing uses? Reuters Machine learning reveals crazy advertising ideas that actually work Artificial intelligence aims to not only create but monitor […]

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IBM’s Michael Trapani: AI may never understand a great meal, but it understands performance

IBM’s Michael Trapani: AI may never understand a great meal, but it understands performance

Previewing his MarTech Conference presentation, Trapani sees AI not as a team leader, but as a team specialist. The post IBM’s Michael Trapani: AI may never understand a great meal, but it understands performance appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free […]

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Twitter announces new policy and certification process for ‘issue ads’

Twitter announces new policy and certification process for ‘issue ads’

Twitter continues to roll out new policies aimed at increasing transparency, particularly around political advertising. Amidst ongoing concerns about Russian election interference and misinformation on social media, the company recently announced political ad guidelines and launched an Ads Transparency Center where you can find more information about advertisers. Initially, however, Twitter’s stricter standards were limited […]

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Facebook opens up video ad opportunities to more creators as it takes Watch global

Facebook opens up video ad opportunities to more creators as it takes Watch global

Ad Breaks are now available to Pages with 10,000 followers that have generated more than 30,000 one-minute video views during the past two months. The post Facebook opens up video ad opportunities to more creators as it takes Watch global appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your […]

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Google, Facebook, Twitter chiefs called back to Senate Intelligence Committee

Google, Facebook, Twitter chiefs called back to Senate Intelligence Committee

Twitter chief executive Jack Dorsey and Facebook chief operations officer Sheryl Sandberg will testify in an open hearing at the Senate Intelligence Committee next week, the committee’s chairman has confirmed. Larry Page, chief executive of Google parent company Alphabet, was also invited but has not confirmed his attendance, a committee spokesperson confirmed to TechCrunch. Sen. […]

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