According to an Oracle-CrowdTwist study, 55% of consumers want personalized brand experiences; however, only 12% said their favorite brand does this successfully. This creates a massive opportunity for brands to gain a competitive advantage by adopting omnichannel loyalty programs. Omnichannel loyalty programs allow brands to collect rich, first-party, opt-in data across all business channels. Leveraging […]

Salesforce, the CRM powerhouse that recently surpassed $20 billion in annual revenue, announced today it is wading deeper into enterprise social by acquiring Slack in a $27.7 billion megadeal. Rumors of a pending deal surfaced last week, causing Slack’s stock price to spike. Salesforce co-founder and CEO Marc Benioff didn’t mince words on his latest […]

In the world of digital marketing, content is king. And keywords hold the keys to that kingdom. They unlock connections to your target market—people who are looking for what you’re trying to sell. When you’re setting up paid social media campaigns, keywords can help you make those critical connections and ensure your campaign’s success. Knowing which […]

How to Pivot for Exponential Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Tate Stock In this episode of the Duct Tape Marketing Podcast, I interview Tate Stock who is the founder and CEO of Chirp and Ship Stud. Tate Stock was just named to Forbes 30 under 30 […]

In a reported $27.7 billion deal, the CRM giant picks up the popular chat platform. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

How 1-800 Contacts responded to record stay-at-home demand. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The new feed offers more opportunities for local business exposure. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

A Facebook -funded body that the tech giant set up to distance itself from tricky and potentially reputation-damaging content moderation decisions has announced the first bundle of cases it will consider. In a press release on its website the Facebook Oversight Board (FOB) says it sifted through more than 20,000 submissions before settling on six […]

The Libra Association, a consortium created by Facebook to support its Libra cryptocurrency efforts, announced this morning that it has a new name — the Diem Association — and made some key hires ahead of its launch. This is just the latest course correction since the Libra project was announced last year. In an attempt […]

As we’ve moved to work from home during the pandemic, it’s been challenging for remote workers to feel connected. Loop Team, a new entrant into the enterprise communications space, thinks the way we are communicating needs improvement. That’s why the startup is releasing Loop Team today, a tool that is trying to use software to […]