Monthly ArchivesAugust, 2022 - Host2.us - Page 6

I’ve helped several brands with their online reputation management (ORM) during my digital marketing career.  Unfortunately, most of this work involved trying to help the brands recover from a crisis. Even more unfortunate was that the damage to their reputations could have been greatly mitigated with some proactive effort. What follows is a basic, three-pronged […]

Want to get going right away? Click here to sign up for WebiMax and start managing your online reputation today.  Your brand is your business. And your online reputation is a huge part of your brand. Building that reputation starts with a solid foundation that includes a great website, an active presence on social media, […]

B2B buyers aren’t always happy campers when purchasing online [Report] 94 percent of B2B buyers have said that they prefer working with suppliers that have continually-evolving digital capabilities, while some 97 percent report having experienced at least one pain point during the online purchase process — two of several findings of interest to B2B marketers […]

Customer relationship management (CRM) software is one of the most important components of any business. It allows businesses to manage their customer relationships, sales, and marketing efforts in one place. Even for small business owners, CRM plays an integral role. It allows business owners to see their customers’ complete purchase history, preferences, and contact information […]

You might have noticed the top search results aren’t just links anymore.  That’s because Google search results are now full of many features, including the knowledge graph, people also ask questions, and one of my favorite features —the featured snippet.  Why do I love featured snippets so much? Because they provide readers with valuable information […]

Employee onboarding is far more than filling out payroll paperwork for HR and getting a company tour from your boss. For new hires and businesses alike, it can be an exciting time– but it can also be a lot to take in all at once. The employee onboarding process can either be a very smooth […]

Google is about to launch a new and large search algorithm update, called the helpful content update. The helpful content update will target websites that have a relatively high amount of unsatisfying or unhelpful content, where the content has been written for search engines rather than humans. This update, which will start rolling out soon, […]

How To Create A Culture Of Learning And Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Whitney Johnson In this episode of the Duct Tape Marketing Podcast, I interview Whitney Johnson. Whitney is CEO of the tech-enabled talent development company Disruption Advisors. She is one of the top ten […]

You’re excited about launching a new business. Congrats! But you have no idea if you need a business license or to register an LLC. Maybe you need both? Even then, it’s not clear where you should start. This post uncovers everything you need to know about business license vs. LLC and how to navigate these […]

How SEO Has Evolved Over The Years written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Dale Bertrand In this episode of the Duct Tape Marketing Podcast, I interview Dale Bertrand. Dale has been an SEO specialist for fortune 500 companies and venture-backed startups around the world for two decades. He […]