Chefclub raises $17 million to expand its food media brand beyond social networks

Chefclub raises $17 million to expand its food media brand beyond social networks

French startup Chefclub announced earlier this week that it has raised a $17 million funding round led by First Bridge Ventures. SEB Alliance, the venture arm of kitchen appliance maker Groupe SEB, Korelya Capital and Algaé Ventures are also participating. Chefclub has been building a major media brand on social media platforms. It has attracted […]

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How Does Multichannel Marketing Change Your Content Strategy?

How Does Multichannel Marketing Change Your Content Strategy?

Though multichannel marketing has been around for a while, that doesn’t mean it’s become any easier to figure out. Adding digital and mobile environments—website, blogs, display ads, emails, SMS messages, and social media—to traditional channels, like print media and television, means considerable work for marketers. However, that work pays off as multichannel marketing offers opportunities […]

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