Fuel Your CX Engine with Different Types of Data

Fuel Your CX Engine with Different Types of Data

From email marketing and marketing automation to real-time re-targeting and website optimization, marketers leverage customer experience platforms to drive one primary KPI: revenue. These tools or engines are very powerful in terms of what they can accomplish, what they can do, and who they can reach.  However, without the proper fuel, they can’t be as impactful. By […]

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Pinterest tests online events with dedicated ‘class communities’

Pinterest tests online events with dedicated ‘class communities’

Pinterest is getting into online events. The company has been spotted testing a new feature that allows users to sign up for Zoom classes through Pinterest, while creators use Pinterest’s class boards to organize class materials, notes and other resources, or even connect with attendees through a group chat option. The company confirmed the test […]

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Instagram businesses and creators may be getting a Messenger-like ‘FAQ’ feature

Instagram businesses and creators may be getting a Messenger-like ‘FAQ’ feature

Instagram is developing a new product, Frequently Asked Questions (FAQ), that will allow people to start conversations with businesses or creators’ accounts by tapping on a commonly asked question within a chat. Those who already have the feature available report they’re able to create up to four questions that can optionally be displayed at the […]

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Twitter to relaunch account verifications in early 2021, asks for feedback on policy

Twitter to relaunch account verifications in early 2021, asks for feedback on policy

Twitter announced today it’s planning to relaunch its verification system in 2021, and will now begin the process of soliciting public feedback on the new policy ahead of its implementation. Under the policy, Twitter will initially verify six types of accounts, including those belonging to government officials; companies, brands and nonprofit organizations; news; entertainment; sports; […]

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