Digital Marketing News: Facebook’s Ad & Metric Changes, Pinterest Tops 250M Users, Google’s URL Plans, & LinkedIn’s Dynamic Ads

Digital Marketing News: Facebook’s Ad & Metric Changes, Pinterest Tops 250M Users, Google’s URL Plans, & LinkedIn’s Dynamic Ads

LinkedIn brings Dynamic Ads into Campaign Manager platform LinkedIn has added Dynamic Ads into its Campaign Manager platform. Templates, auto-translation, and data-mapping are among the new additions to an expanded LinkedIn (client) ad management tool. MarketingLand Americans are changing their relationship with Facebook A new survey from the Pew Research Center shows that 42 percent […]

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Facebook’s new ‘SapFix’ AI automatically debugs your code

Facebook’s new ‘SapFix’ AI automatically debugs your code

Facebook has quietly built and deployed an artificial intelligence programming tool called SapFix that scans code, automatically identifies bugs, tests different patches and suggests the best ones that engineers can choose to implement. Revealed today at Facebook’s @Scale engineering conference, SapFix is already running on Facebook’s massive code base and the company plans to eventually […]

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Facebook rolls out photo/video fact checking so partners can train its AI

Facebook rolls out photo/video fact checking so partners can train its AI

Sometimes fake news lives inside of Facebook as photos and videos designed to propel misinformation campaigns, instead of off-site on news articles that can generate their own ad revenue. To combat these politically rather than financially motivated meddlers, Facebook has to be able to detect fake news inside of images and the audio that accompanies […]

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Use It or Lose It: 8 Ways to Make the Most of Your Digital Marketing Budget Surplus

Use It or Lose It: 8 Ways to Make the Most of Your Digital Marketing Budget Surplus

For all marketing leaders, effectively managing your digital marketing budget is a delicate balancing act. Spend too much too early, and you’re running ultra-lean for the balance of the year and risk falling short of your goals. Spend too little, and you’ll likely lose those dollars at year’s end—and perhaps put yourself in a position […]

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Gartner’s Andrew Frank: Third-party validation of brands, content is coming

Gartner’s Andrew Frank: Third-party validation of brands, content is coming

Previewing his MarTech Conference presentation, the analyst expects a blockchain-based system as a counter to the emerging ‘crisis of trust.’ The post Gartner’s Andrew Frank: Third-party validation of brands, content is coming appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

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Game On: How to Power-Up Your Content Marketing Game with Insights From #CMWorld

Game On: How to Power-Up Your Content Marketing Game with Insights From #CMWorld

Up, up, down, down, left, right, left, right. If you’re a classic gamer, you’ll recognize the Konami Code used in popular games as a way to uncover gaming cheats or special effects. And if you attended Content Marketing World last week, you’ll recognize that sequence from trying to find your way through Huntington Convention Center […]

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