Content Marketing Tactics for Search Marketers – International Edition #SMXLmilan

Content Marketing Tactics for Search Marketers – International Edition #SMXLmilan

Content is both king and kingdom in a digital world full of stories. Brands and consumers alike are experiencing and publishing content on a daily basis. Between information overload, increased complexity of search engines and changes in consumer search behaviors, many marketers are less than confident about how to optimize their content marketing. How can […]

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5 ways to sell more this holiday season with Google’s updates to shopping ads

5 ways to sell more this holiday season with Google’s updates to shopping ads

Contributor Frederick Vallaeys shares techniques to get the most out of your product listing ads by employing both new and often-overlooked features. The post 5 ways to sell more this holiday season with Google’s updates to shopping ads appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your […]

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Getting to Know the GDPR

Getting to Know the GDPR

You cannot get marketing right if you get privacy wrong. With the GDPR (General Data Protection Regulation), European and global marketers have new privacy requirements. As a leading provider of marketing technologies, Oracle is committed to helping our customers comply with the GDPR. This effort starts with awareness, so let’s cover the first line of […]

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Zuckerberg’s CZI donates to struggling towns near Facebook

Zuckerberg’s CZI donates to struggling towns near Facebook

 Facebook’s success has led to gentrification and hardship in some towns close to its Menlo Park headquarters. So while the Chan Zuckerberg Initiative has committed more than $45 billion to solving health and education problems worldwide, today it’s strengthening its hyper-local philanthropy. Read More Build your free WordPress website with Host2.us free hosting today!

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How indie publishers can monetize in the shadow of Facebook and Google

With multinational technological companies Google and Facebook conquering the field of online advertising revenue, many smaller companies and indie publishers are left wondering where they’ll end up in the digital world – if they’ll end up anywhere at all. According to data recently released by the Interactive Advertising Bureau, digital advertising revenue in the U.S. increased by […]

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