France, Germany, Spain, Italy call for turnover tax for tech giants

France, Germany, Spain, Italy call for turnover tax for tech giants

 Several of the European Union’s major economies are calling for tax reform across the bloc that responds to where tech platforms generate revenue, not just where they book profit — arguing that the current system allows digital giants to minimize tax liabilities by using subsidiaries sited in low-tax countries such as Ireland. Read More Build […]

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Facebook adds a dedicated ‘Movies’ section offering showtimes and ticket sales

Facebook adds a dedicated ‘Movies’ section offering showtimes and ticket sales

 Some Facebook users have noticed a new section called “Movies” appearing in the mobile app’s main navigation. The feature offers a way to see which movies are playing nearby, available showtimes and a list of local theaters and their movie selections. The section is powered through an integration with Fandango’s booking service, so you can […]

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August 22, 2017: The day the ‘Hawk’ Google local algorithm update swooped in

August 22, 2017: The day the ‘Hawk’ Google local algorithm update swooped in

Have you noticed a recent shift in Google’s local search results? Columnist Joy Hawkins shares everything you need to know about the ‘Hawk’ update, which seems to have killed some of the changes we saw with Possum. The post August 22, 2017: The day the ‘Hawk’ Google local algorithm… Please visit Search Engine Land for […]

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Personalization 2.0: Transform your marketing from segmentation to intent-driven personalization

Personalization 2.0: Transform your marketing from segmentation to intent-driven personalization

Consumer expectations about the digital shopping experience have never been higher. Today, consumers expect relevant, personalized content and offers that cater to their needs in any given moment. But what does it mean to personalize your marketing? Many marketers mistakenly think that… Please visit Search Engine Land for the full article. Build your free WordPress […]

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