Daily ArchivesSeptember 25, 2017 - Host2.us

At Oracle Marketing Cloud, we are focused on helping marketers recognize and reach their ideal customers, wherever they are. That’s why Oracle Marketing Cloud and WeChat have partnered to integrate the most popular social media platform in China with the most powerful marketing automation platform, Oracle Eloqua. For brands and business organizations in China, WeChat […]

Lead generation is an indispensable part of business. If you want to have paying customers, you need to gather a reliable stream of leads. That’s the bottom line. But generating leads isn’t as easy as one might think. In fact, it requires quite a bit of finesse and a whole lot of time. Reports show that […]

Retention, huh? It’s like interviewing for a job and getting to the last stage of the interviews — just to realize it’s not going to happen. We spend money on getting people to our website, visitors spend eight seconds on the page and 98% will never return. Boy, that hurts It is especially painful for […]

Here are the notes from the Chris Brogan Media broadcast for 09/25/17. (You can watch this on my Facebook account). This live video was all shot using Ecamm Live (client), the best way to do Facebook Live for Mac. Continue Reading The post CBM092517 appeared first on chrisbrogan.com. Build your free WordPress website with Host2.us […]

Marketers collect data for a variety of variables, attempting to understand their customers. Data about revenue, industry, wallet, interests, adoption, the experience they’re having, the engagement level, and their prospects for growth. Together, variables in these categories lead to one simple, and rather obvious, conclusion; customers are not equal. This presents challenges, of course. To […]

I can ask my Amazon Alexa “where’s my stuff” and she’ll tell me. I can tell Google Home to set a timer for 7 minutes so I can boil water for tea and I’ll get the alarm at the right time. Facebook knows that I made plans to talk with Derek tomorrow. Apple knows that […]

Photo courtesy of Content Marketing Institute A quick look at Google Trends comparing Influencer Marketing to other marketing disciplines shows a near hockey stick growth trend. Since my team consults and I advocate, write and speak about influencer marketing so often, people often ask me: “Is influencer marketing a real trend?”. Looking back on my […]

Evergreen Content Ideas for Bloggers: Part 2 Today I want to talk about evergreen content, and want to suggest seven more types of evergreen content you might like to try on your blog. This episode is essentially part two of what I started in episode 209, where I suggested the first seven types of evergreen […]