Digital Marketing News: Data by the Minute, Email in 2017 & New Instagram Features

Digital Marketing News: Data by the Minute, Email in 2017 & New Instagram Features

How Much Data is Generated Every Minute? [Infographic] This infographic reveals what happens online every minute. The world internet population now represents 3.7 billion people. The findings on data usage includes social media platforms, video usage and the other most popular data generation websites and apps happening right now. Social Media Today How Email Is […]

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Facebook’s Instant Articles restore subscription options they previously stripped

Facebook’s Instant Articles restore subscription options they previously stripped

 Facebook has announced that news sites which rely on paid subscriptions, limiting readers to a certain number of articles per week, will now be able to do so through Instant Articles. The company has spent the last two years promoting these Facebook-hosted versions of articles, which unfortunately lacked this rather critical ability. Google’s AMP and […]

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3 Ways to Integrate Account-Based Marketing Into Your Sales Practices

3 Ways to Integrate Account-Based Marketing Into Your Sales Practices

Now that you have discovered the benefits of using an account-based marketing (ABM) strategy to maximize your available marketing and sales resources by developing personalized campaigns for targeted accounts, it's time to focus on how you can further integrate ABM into your sales practices. Through the integration process with sales, you'll be able to develop […]

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5 TopRank Marketing Team Insights for Finding B2B Content Marketing Inspiration

5 TopRank Marketing Team Insights for Finding B2B Content Marketing Inspiration

These days, there’s little doubt among B2B marketers that content is the foundation of digital marketing success. After all, studies show that nearly all B2B buyers do some form of online research before making a purchasing decision. As a result, we content creators are tasked with turning out informative, engaging and inspiring content that helps […]

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