Richard Nixon popularized the expression, the silent majority, when he used it to label the broad swath of Middle Americans who are reticent to publicly declare their opinions. To counter what he felt was a biased media, he appealed to them to emerge from the shadows and vocalize their support for his administration’s Vietnam War […]

As I learned at the start of February, if you’re a lucky enough to get one-on-one time with Purna Virji, Senior Manager of Global Engagement at Microsoft, you ask her about the future of search, AI, and pay per click (because she makes everything sound pretty exciting). Purna—named the #1 most influential PPC expert in […]

 There’s beauty in the double-blind opt-in. That’s the way you match with someone on Tinder. You like them, they like you, you both find out and get connected. But to date, the feature’s largely been trapped in dating apps that match you with randos or that not everyone wants to be on. That means this […]

Everyone and their Aunt Betty is doing webinars. But it doesn’t mean they’re getting people to sign up and or buy their stuff. You have probably registered for at least a few webinars in the past, right? Even if you registered, it didn’t mean you’d attend. And, if you attended or watched a replay, chances […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AMP email, link building & PPC teams appeared first on Search Engine Land. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting […]

By now I’m sure you realize how important Instagram is for your business. Every day your audience gets bombarded with many different pictures and videos showing up on their timelines. That’s why I’ve told you in the past that you need to write captions that drive engagement. But nobody will read your captions if the […]

If you are a business looking to dive into display advertising, it can be overwhelming. In an increasingly digital world, where everybody’s eyes are glued to a screen, most advertising can seem like white noise. So you want to make sure you’re designing and promoting worthwhile ads in a proper venue. Here we’ll go over […]

Today’s post is a case study with one of our past ProBlogger Event speakers, Sharon Gourlay. Sharon has built up two blogs with relatively passive traffic building strategies. Today she tells her story of selling her first blog. When I started my travel blog back in 2005, I never imagined I’d be selling it. After […]

Let’s just get this out of the way: I don’t know anything about hacking. I’ve never hacked anything in my life, unless you’re describing my golf swing, or you count using a Game Genie to cheat at Sega Genesis back in the early ‘90s. In general, I find terms like “life hacks” and “growth hacking” […]

 If you’re a Twitter shareholder wondering if the company is about to get acquired, co-founder and CEO Jack Dorsey doesn’t want you to get that impression. “There’s a lot of strength to our independence,” he said, at the Goldman Sachs Technology and Internet Conference on Tuesday. Dorsey believes that it’s important for Twitter’s business that… […]