You know what’s interesting about having an ad agency? It’s that you get to talk to companies of all sizes and learn what causes them to grow. And I know what you are thinking… “Neil, shouldn’t you be the one telling companies how to grow”? Technically, yes. And I do. But at the same time, […]

The new CMPs are offering ways for publishers to capture and disseminate user consents, with support for the two biggest ad-related consent mechanisms — IAB’s and Google’s. The post MarTech Landscape: What is a consent management platform (CMP)? appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress […]

Whether you’re a data analyst, marketer, or e-commerce specialist, keeping on top of your data and making informed choices can make significant impact on your business. With that in mind, the Google Analytics team has introduced a new video series on YouTube: Measure Matters. Hosted by Analytics Advocates Krista Seiden and Louis Gray, the series […]

Two of the co-founders of the art filter app Prisma have left to build a new social app. Prisma, as you may recall, had a viral moment back in 2016 when selfie takers went crazy for the fine art spin the app’s AI put on photos — in just a few seconds of processing. Downloads leapt, art […]

Are you currently writing guest posts? I see this problem all too often when I’m consulting various businesses and bloggers. They aren’t using guest posts as a lead generation strategy because they don’t see the benefits. That’s because they don’t want to waste time creating content for other websites. These bloggers would much rather put more […]

EU Commissioner Vestager gave qualified approval to the changes put in place. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Remember when Microsoft CEO Satya Nadella famously proclaimed back in early 2016 that “bots are the new apps”? Well, it looks like that prediction is finally starting to come true. In mid-2016, there were approximately 11,000 Facebook Messenger bots. A year later, there were approximately 100,000 bots. If that’s not exponential growth, then what is? The Problem […]

Every marketer should consider getting a tattoo of Gartner’s Hype Cycle, as a reminder to keep us from chasing shiny objects. The Hype Cycle goes like this: A new hotness emerges. It could be new technology, a new strategy or tactic, some new thing. There are wild predictions about how the thing will revolutionize the […]

11 Things Thomas Edison Can Teach You About Profitable Blogging If it wasn’t for Thomas Edison, you’d probably be sitting in the dark feeling quite bored. Edison was a prolific and influential inventor. He invented world-changing technologies including the light bulb, the phonograph and motion picture camera. And his views back then on emerging technologies […]

Happy Father’s Day to all our dad readers! Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!