The San Francisco-based startup is delivering ads designed for drivers’ specific paths, with a granularity down to a city block. The post Firefly adds mobile device-like targeting to ads on car rooftops appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Want to run your own home shopping network? Facebook is now testing a Live video feature for merchants that lets them demo and describe their items for viewers. Customers can screenshot something they want to buy and use Messenger to send it to the seller, who can then request payment right through the chat app. […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

The post Spicy Twists and Tactics For Unique Content Promotion appeared first on Online Marketing Blog – TopRank®. Build your free WordPress website with Host2.us free hosting today!

The post 13 Key Ways to Lower Your Blog’s Bounce Rate (and Why it Matters) appeared first on ProBlogger. Bounce rate is a Google Analytics metric that tells you the percentage of people who “bounce” off your site (i.e. visit your site and leave from the first page they arrive on). To find out your […]

Testing and optimization can be difficult — from the challenges of deciding what to test amidst a dizzying array of priorities and ideas, to the time-intensive manual labor of implementing sophisticated back-end changes. With the year coming to a close and big marketing plans in the making, it’s important before making big changes and commitments […]

Digital ad platform Kenshoo says clients spent 2.2 times as much on Amazon native ads during Cyber Monday compared to Prime Day. The post Amazon ad spend up 3.5X Thanksgiving week compared to pre-holiday ad investments appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with […]

A UK parliamentary committee has published the cache of Facebook documents it dramatically seized last week. The documents were obtained by a legal discovery process by a startup that’s suing the social network in a California court in a case related to Facebook changing data access permissions back in 2014/15. The court had sealed the documents […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

Chargebacks have become a growing problem for ecommerce companies. In fact, credit card chargebacks are rising at a rate of 20% each year. Statistics show 40% of consumers who file chargebacks will do so again within 60 days. And 50% of those people will file another one within 90 days. Banks and credit card companies […]