Amazon ad spend up 3.5X Thanksgiving week compared to pre-holiday ad investments

Amazon ad spend up 3.5X Thanksgiving week compared to pre-holiday ad investments

Digital ad platform Kenshoo says clients spent 2.2 times as much on Amazon native ads during Cyber Monday compared to Prime Day. The post Amazon ad spend up 3.5X Thanksgiving week compared to pre-holiday ad investments appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with […]

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Seized cache of Facebook docs raise competition and consent questions

Seized cache of Facebook docs raise competition and consent questions

A UK parliamentary committee has published the cache of Facebook documents it dramatically seized last week. The documents were obtained by a legal discovery process by a startup that’s suing the social network in a California court in a case related to Facebook changing data access permissions back in 2014/15. The court had sealed the documents […]

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TopRank Marketing’s Top 10 B2B Content Marketing Trends & Predictions for 2019

TopRank Marketing’s Top 10 B2B Content Marketing Trends & Predictions for 2019

It’s that time of year, B2B marketers. As the holiday seasons kicks into high gear and the countdown to a new year accelerates, we all find ourselves looking into our figurative crystal balls to gauge what the new year will bring, and how we’ll improve ourselves and our content marketing strategies, capitalize on opportunities, and […]

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Meet the New Markie Awards

Meet the New Markie Awards

The Markie Awards have celebrated achievements in digital marketing since 2007, and over the years, we’ve been surprised, intrigued, and inspired by the successes we’ve witnessed from marketing leaders in every industry. And as innovation so often does, this has broadened our perspective about the possibilities ahead.  The customer experience looks much different than it […]

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