WeChat, the Chinese messaging giant with over 1 billion monthly active users around the world, just added a Snap-like ephemeral video feature as part of its biggest overhaul since 2014. The revamp comes as Tencent, which owns stakes in Snap, sees increasing rivalry from up-and-comers like video app TikTok and news app Jinri Toutiao. WeChat has […]

Rebecca Stone, LiveRamp’s VP of Marketing, discusses what needs to happen for smart speakers (and displays) to realize their marketing and commerce potential. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

HQ’s expansion beyond trivia is emerging from beta, but the question is whether it’s different and accessible enough to revive the startup’s growth. HQ Words opens to everyone today with games at 6:30pm PT within the HQ Trivia app after several weeks of closed beta testing of the Wheel of Fortune-style game. The launch will […]

Mobile devices have driven 58 percent of site visits and about 39 percent of purchases to date. The post Online shopping revenues will reach $126 billion by December 31, says Adobe appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with Host2.us free hosting today!

A Juul is not a cigarette. It’s much easier than that. Through devilishly slick product design I’ll discuss here, the startup has massively lowered the barrier to getting hooked on nicotine. Juul has dismantled every deterrent to taking a puff. The result is both a new $38 billion valuation thanks to a $12.8 billion investment […]

Facebook is fielding so many problems, oversights, scandals and other miscellaneous ills that it wouldn’t surprise anyone to hear that its fact-checking program, undertaken last year after the network was confronted with its inaction in controlling disinformation, is falling apart. But in this case the reason you haven’t heard much about it isn’t because it’s […]

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. The post Marketing Day: Ad agency CEO calls out Facebook, in-app advertising, first party data appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress website with […]

Mat Baxter, CEO of Initiative ad agency, took to LinkedIn to criticize Facebook over the latest revelations it had shared more data than previously disclosed. The post Initiative CEO calls out Facebook, says he’s advising clients to pull ads appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free […]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!