Thanks to Ecommerce platforms like Shopify, BigCommerce and Wix, creating an online store has never been easier. Even with a full staff of developers and designers, we still use Shopify for our Ecommerce websites. The downside here is that the barrier to entry is low, which creates more competition. It might be easier than ever […]

Today’s teens missed the Foursquare era, so Snapchat is giving them another shot with a new feature to aid in-person meetups. Snapchat is now testing Status, an option to share to the Snap Map a Bitmoji depicting what you’re up to at a certain place. You could show your little avatar playing video games, watching […]

I love building and running email lists. Why? Because they make so much money. Even today, a healthy email list is one of the marketing assets that’s pure gold. With a good email list, it feels like printing money. Or having a marketing laser beam that floods any marketing promotion that I’m doing. My first […]

A new online shopping survey from Episerver found 68 percent of consumers often compare products they find on a brand or retailer’s site to what’s on Amazon. The post Nearly 70 percent of online shoppers use Amazon to compare products found on a brand’s website appeared first on Marketing… Please visit Marketing Land for the […]

You already know it’s harder to get traffic from the social web unless you spend money on ads. There’s nothing new with that fact… just look at the graph above: It breaks down how the average number of social shares per blog post has been dying year over year. But the reality is you can’t […]

Check out the lineup of incredibly smart search marketers coming to speak at SMX Advanced, June 3-5 in Seattle! Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!

When it comes to testing new marketing tactics, B2B marketers often find themselves in one of two camps: Chasing the new, shiny object. (Their motto: Let’s innovate, innovate, innovate!) Maintaining the status quo. (Their motto: We don’t mess with what’s working.) Whichever camp you currently find yourself in, chances are high that you’re intrigued by […]

We’ve all had frustrating experiences browsing the web on our phones: load times that seem to carry on forever; pages that are cluttered and difficult to navigate; long, rambling blocks of text that make it tough to understand what you’re even looking at. Well, at Unbounce, we’re putting our foot down. We’re tired of junky […]

The launch of the Apple iPhone in 2007 prompted a decade-long effort for marketers to make their emails mobile-friendly. The rise of voice-assistants will likely have a similar impact on email marketers, although less tectonic and probably much messier. Let’s look at why, and what marketers should do about it… The Rise of Voice-Assistants Reading […]

A little bit of data on the latest trends can help brands create strategies to connect to consumers in new ways – but pay attention to the details. The post Why brands need to take ASMR more seriously appeared first on Marketing Land. Please visit Marketing Land for the full article. Build your free WordPress […]