Monthly ArchivesMarch, 2023 - Host2.us - Page 5

How can B2B brands best harness the power of generative artificial intelligence (AI) tools to help take their influencer marketing to the next level? At this point, it seems unlikely content that has been created with at least some AI-generated tool assistance will be shunned, making it likely that for better or worse it will […]

Shipwire is a third-party logistics (3PL) provider offering end-to-end order fulfillment services. Many growing and established ecommerce brands rely on Shipwire for outsourcing logistics like storage, transport, distribution, and fulfillment.  The company also provides additional services that help you optimize your online sales, from parcel and freight contract negotiation to logistics consulting, procurement, and invoice […]

Formerly 3dcart, Shift4Shop offers free, enterprise-grade ecommerce functionality to help you build your online store and start selling. You get nearly all the features to start and grow your online business, including powerful tools like a robust website builder, product and order management functionalities, customer marketing tools, and round-the-clock technical support.  The biggest catch is […]

Weekend Favs March 18 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound […]

Google Business Profiles new emergency help attributes for Ukraine support 2022: Google also added hotel attributes to define if hotels offered support to those displaced from Ukraine. Brands, especially restaurants, need FAQs and ‘coronapages’ fast 2020: It was critical that precautions being taken were discoverable in search results. Video: Martha van Berkel talks about structured […]

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast, I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT.  Previously he founded and grew a marketing agency, […]

Mark Zuckerberg, CEO of Meta, just announced on his Instagram channel that the company’s paid verification program, Meta Verified, is now available in the United States. How it works. The program is designed to provide users with a blue verification badge on both Facebook and Instagram, as well as “proactive impersonation protection” and direct access […]

ChatGPT announced the rollout of its API (GPT 3.5 Turbo) on March 1.  I’m bullish on ChatGPT’s utility for several different SEO-related functions like keyword research, local SEO, content, and link building. Having spent much time using ChatGPT, I’m also painfully aware of its limitations. While the API won’t be a panacea (and the web […]

Creative Services Professionals Are Most Concerned About AI 23 percent of marketing executives have said that they are interested in artificial intelligence (AI), with the top sectors interested in AI being software development, computer engineering, electronics, and creative services, while 12 percent of advertising executives said they are concerned about AI taking their jobs — […]

In a market where it takes so much work to gain customer trust, what can you do to become a trustworthy brand? According to the Gustavson Brand Trust Index, brand trust fell to an all-time low in 2020. But the following year, the same researchers discovered a trait that could help you bring that trust […]