This day in search marketing history: March 11

Google officially acquires DoubleClick In 2008, the European Commission approved Google’s acquisition of DoubleClick, valued at $3.1 billion. The commission found that the “transaction would be unlikely to have harmful effects on consumers, either in ad serving or in intermediation in online advertising markets.” The deal was first announced April 13, 2007. The EU began its investigation in November […]

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Weebly vs. Squarespace

Weebly vs. Squarespace

Weebly and Squarespace are popular no-code website builders, so it’s worth putting them head-to-head to see which is better. Weebly focuses on simplicity and ease of use, making it an attractive option for beginners. Weebly is also one of the cheaper website builders on the market.  Like Weebly, Squarespace provides an intuitive drag-and-drop website editor […]

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Elevate B2B Marketing News: B2B Thought Leadership Survey, Top B2B CMO Priorities, Google’s New Trends Portal, & HubSpot Adds AI

Elevate B2B Marketing News: B2B Thought Leadership Survey, Top B2B CMO Priorities, Google’s New Trends Portal, & HubSpot Adds AI

B2B Decision-Makers Value Research and Data in Thought Leadership Content 51 percent of B2B marketers have said thought leadership content that is quick and easily-absorbed provides the greatest value, with 49 percent pointing to thought leadership that references robust research with supporting data — two of several findings of interest to B2B marketers contained in […]

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