Community Influence: B2B Influencer Marketing & The Ascent of Digital Communities

Community Influence: B2B Influencer Marketing & The Ascent of Digital Communities

Just how important have digital communities become today, and why does the rising trust we place in them harmonize so well with B2B influencer marketing? It’s no secret that the world has become digital-first during the pandemic, but one change that may surprise many is just how important online communities have become. People have shifted […]

Read More »

Meta earns MRC accreditation for content-level brand safety on Facebook

The Media Rating Council (MRC), has just given Facebook’s parent company Meta accreditation for their brand-safety efforts on Facebook In-Stream Video and Instant Articles in desktop, mobile web and mobile in-app.  This accreditation is of Meta’s Partner Monetization Policies, Content Monetization Policies and associated content-level brand safety and suitability controls for the placements mentioned above. What is the MRC. […]

Read More »