B2B Marketing News: Top B2B Social Networks, Marketing Trust Drivers Study, Twitter’s Article Plans, & How B2B Communication Is Changing

B2B Marketing News: Top B2B Social Networks, Marketing Trust Drivers Study, Twitter’s Article Plans, & How B2B Communication Is Changing

Traditional B2B Sales and Marketing Are Becoming Obsolete Some 43 percent of B2B buyers have said that they would like a buying experience without a sales representative, with higher rates among Millennials, and The Harvard Business Review examines the rise of all-digital B2B buying and takes a look at some of today’s out-of-sync interaction preferences. […]

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Essential SMS and Email Tips: 5 Strategies You Can Implement Now [Free Webinar on February 15th]

Essential SMS and Email Tips: 5 Strategies You Can Implement Now [Free Webinar on February 15th]

How important are SMS and email for a company’s success in 2022? Very. 78 percent of marketers say email is an important part of a company’s success. And texting is quickly becoming another way for businesses to succeed. In fact, a 2021 survey found the majority of marketers reported increased revenue from SMS efforts. If […]

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