Email Deliverability Quarterly: CCPA Now Being Enforced, Coronavirus’s Deliverability Impact, …

Email Deliverability Quarterly: CCPA Now Being Enforced, Coronavirus’s Deliverability Impact, …

Email deliverability is constantly changing, as inbox providers adjust their filtering algorithms, blacklists tweak their listing criteria, and consumers evolve their definition of spam. That’s why even the best email marketing programs suffer deliverability problems sometimes. To help you avoid trouble, the Email Deliverability Services team at Oracle CX Marketing Consulting shares the latest news […]

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Always On Influence: Costs Less and Better ROI – Here’s Why

Always On Influence: Costs Less and Better ROI – Here’s Why

Virtually every marketing tactic is under evaluation right now as B2B marketing departments react to the domino effect of changes in consumer spending during the pandemic. Many B2C marketers are putting a pause on their influencer marketing investments as the world of travel, hospitality, retail, sports and entertainment have changed dramatically. In the business to […]

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