Daily ArchivesMay 27, 2019 - Host2.us

Brands are turning to AI and machine learning to answer extremely complex questions, including, “What words should I use to communicate most effectively?” Companies like Persado, Phrasee, Touchstone, and others have turned AI’s data-crunching and pattern-finding power onto email subject lines, as well as other marketing copy. Oracle Marketing Cloud Consulting has seen high interest […]

Creating content is hard work. It takes time, effort, and resources to make landing pages, write blogs, build custom infographics, and create videos for your website. But all of that hard work will go to waste if people aren’t navigating to your site. Creating the content itself is only half of the battle. Now you […]

Summer is coming. For months we’ve been dreaming about barbecues, sun-filled vacations, long weekends at the lake, and the glorious start of summer office hours. It’s so close. via GIPHY But for B2B marketers, summertime often means distracted or out-of-office target audiences, prospects, and customers. We marketers may even sneak out of the office for […]

Veteran search marketers Elizabeth Marsten and Steve Hammer on the latest announcements from Google and why marketers should take Microsoft Advertising seriously. Please visit Search Engine Land for the full article. Build your free WordPress website with Host2.us free hosting today!