Daily ArchivesMay 6, 2019 - Host2.us

At the same time that email marketing is becoming more complex, all of the issues surrounding it are becoming more interconnected. That is strikingly apparent when looking at the latest B2B email marketing trends identified by members of Oracle Marketing Cloud Consulting’s Expert Services team, which assist Eloqua customers with all aspects of their email […]

Twitter is finally letting you do more with Retweets. In a small but useful update rolled out today, Twitter will now allow users to add a photo, video or GIF to a Retweet, instead of only text. The feature is live today on iOS, Android and Twitter’s mobile website. Though a seemingly minor upgrade, the […]

The company says it is also giving more weight to videos that keep users engaged for a longer time period, especially those that run three minutes long. The post Facebook updates video ranking algorithm to surface content that users routinely seek out appeared first on Marketing Land. Please visit Marketing Land for the full article. […]

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I’ve always thought of content marketing as a fast paced, agile and high energy approach to engaging the modern buyer. So why does so much of the B2B content marketing that’s out there feel sluggish, low energy and bloated? eMarketer recently reported that B2B decision makers’ top issues with marketing content reveal that marketers are […]