Facebook, AggregateIQ now being jointly probed by Canada, B.C. data watchdogs

Facebook, AggregateIQ now being jointly probed by Canada, B.C. data watchdogs

Privacy watchdogs in Canada and British Columbia are combining existing investigations into Facebook and AggregateIQ. The latter being a Victoria-based ad targeting tech company that has been linked to Cambridge Analytica, the political consultancy at the center of the Facebook data misuse storm. Facebook responds to data misuse CA whistleblower Chris Wylie — who last […]

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How to expand search marketing reach in the slow season, part 1: Quora

How to expand search marketing reach in the slow season, part 1: Quora

Most businesses typically have a slow season when consumers don’t think of purchasing their services or products. Despite effective and well-built paid search and social programs, they’re often faced with the challenge of exhausting what they have within their core channels. So how can they avoid getting into the slump of low volumes and grab […]

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Australia latest to open probe into Facebook data scandal

Australia latest to open probe into Facebook data scandal

Australia’s privacy watchdog has opened an investigation into Facebook in the wake of the Cambridge Analytica data misuse scandal. Yesterday Facebook revealed that more users than previously thought could have had their personal information passed to the company back in 2014 — saying as many as 87 million Facebook users could have had their data “improperly […]

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How To Win The Markie Award

How To Win The Markie Award

Honoring excellence in marketing since 2007, Oracle’s Markie Award is a recognized global pillar of success. Companies of all sizes share their most innovative and successful campaigns in Omni-Channel Marketing, Content Marketing, Social Marketing, Data Management & Advertising, Web Optimization, Marketing Innovation and Analytics. With over 600 entries each year, becoming a Markie finalist or […]

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Facebook to exclude US users from some privacy enhancements

Facebook to exclude US users from some privacy enhancements

There’s no way to sugarcoat this message: Facebook’s founder Mark Zuckerberg believes North America users of his platform deserve a lower data protection standard than people everywhere else in the world. In a phone interview with Reuters yesterday Mark Zuckerberg declined to commit to universally implementing changes to the platform that are necessary to comply with […]

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